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Finding and Hitting the Marketing Bullseye for Credit Unions – Podcast

Bullseye with three darts in the centerRon Shevlin, a leading research expert in credit unions and banks, shares his theory of how credit unions can find and execute on a marketing bullseye. He also discusses what trust really means for a credit union, what you can learn from marriage counselors to become stickier with your members, and how the whole industry will need to transform to survive.

Listen on: iTunes | SoundCloud