---
title: "The Pendulum: Democracy and Profits in Credit Unions - PixelSpoke"
description: Lois Kitsch, National Program Director at the National Credit Union Foundation, joins The Remarkable Credit Union podcast to talk about the role of the 7 Cooperative Principles in credit unions today.
---

[PixelSpoke Blog ](https://www.pixelspoke.coop/blog)

# [The Pendulum: Democracy and Profits in Credit Unions - PixelSpoke](https://www.pixelspoke.coop/blog/marketing-strategy/pendulum-democracy-profits-credit-unions)

 Written by [Cameron Madill](https://www.pixelspoke.coop/blog/author/cameron-madill) | Dec 6, 2017 8:02:35 PM

Lois Kitsch, National Program Director at the National Credit Union Foundation, joins us for a spirited conversation about the role of the 7 Cooperative Principles in credit unions today, how democracy and capitalism can overlap, and how to make your WHY your strategic differentiator.

 

[View full post](https://www.pixelspoke.coop/blog/marketing-strategy/pendulum-democracy-profits-credit-unions)

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