Most credit unions are fiercely committed to their local communities, and we think that’s great. Sometimes, though, it’s important to take a few steps back and broaden our perspective. That’s where the World Council of Credit Unions (WOCCU) comes in. Today, we’re…Read more How Credit Unions Can Think, And Act, Globally
If you’re a credit union marketer who feels like you should be doing more with automation and personalization, but you’re not sure how, you’re not alone. Kristin Harrison, Director of Business Development for WebStrategies, joins us to talk about why personalization has…Read more Does Your Credit Union Struggle with Personalization? Here’s How To Get it Right.
Ever since OpenAI released its ChatGPT artificial intelligence (AI) chatbot in November 2022, there’s been growing buzz around the role AI could play in pretty much every aspect of life. Emotions around AI range from wonder and excitement to worry and fear,…Read more How Can Credit Unions Leverage AI Without Eroding Member Trust?
Credit unions are known for the emphasis they place on building authentic human relationships with their members. But at the same time, digital advances and other trends are transforming the financial industry, pushing credit unions to keep growing beyond the small size…Read more What Does it Mean to Bank on a Human Scale?
Anyone who has tried to buy or rent housing in the last few years knows all too well that it’s expensive—really expensive. Research has found that housing price increases have outpaced inflation by 150% since 1970—which means the median home price isn’t the $177,788…Read more Beyond Competitive Rates — 3 Innovative Ways for Credit Unions to Make Housing More Affordable
Google Analytics. Whether you love it, loathe it, or fall somewhere in between, your credit union likely relies on it to understand your members and how they interact with your website, digital campaigns, and online tools. This resource has evolved over time—Universal…Read more Is Your Credit Union Ready for the Biggest Google Analytics Update in a Decade?
At one time, there were over 9,000 Blockbuster Video stores. Today, just one remains. It happens to be in my home state of Oregon, just a few hours away. If you were born in the 2000s, you might not remember the days…Read more How Credit Unions Can be the Netflix of Crypto and Blockchain
Everywhere you look, you’re encouraged to follow the data, rely on the data, listen to the data. We get it. Data is an incredibly valuable and powerful tool. It can make a huge difference in your credit union’s ability to attract new…Read more Want to Be a Data-Driven Credit Union? Start With Your Culture.
If you’re like most of us, you find cryptocurrency a bit… well, cryptic. While we’re intrigued, we’re also uncertain—and even moreso after the recent crypto crash. Credit unions have been watching from the sidelines, knowing that the financial sector will, and already…Read more Cryptocurrency and Credit Unions: Where to Start?